Keratin Treatment Aftercare Guide
The first 48 hours are essential for letting the smoothing formula finish bonding and settling into your hair's natural structure.
Keep it Dry & Loose: Avoid washing, getting caught in the rain, or exposing hair to heavy steam or sweat.
No Creases: Keep hair completely down—no hair ties, clips, bobby pins, or tucking behind your ears.
Sleep Protected: Sleep on a silk or satin pillowcase with your hair lying completely straight.
The First 48 Hours Unlike standard color services, smoothing treatments work differently lasting anywhere from 3 to 4 months as the formula gradually and evenly washes out of the hair.
Maintenance & Refit ScheduleWhat Your Hair Needs
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Stick exclusively to salon-grade, sulfate-free and sodium-chloride-free shampoos and conditioners to protect the protective protein coating.
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Keep your hair smooth and tangle-free by brushing it regularly with a soft-bristle or paddle brush. This helps distribute your natural oils evenly down the hair shaft and maintains that ultra-sleek, polished finish.
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Limit washing to 2 to 3 times per week to preserve natural oils and maintain the smoothing agents.
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Blow-drying actually activates and enhances your smoothing treatment, but always apply a thermal protectant first.
What To Avoid
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Avoid cheap, supermarket-bought cleansers and clarifying formulas. They contain harsh sulfates and sodium chloride that are designed to strip buildup and will rapidly wash out your smoothing treatment.
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Avoid swimming in chlorinated pools or saltwater without preparation. Always thoroughly saturate your hair with clean tap water first, and wear a swim cap if possible to prevent harsh chemicals from breaking down your treatment.
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Avoid aggressive brushing or pulling when your hair is completely drenched, as hair is at its most fragile state. Use a wide-tooth comb gently, starting from the ends and working your way up.
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Avoid rough rubbing or friction drying with a standard towel, which can cause frizz and break down the smoothing coating prematurely opt for a gentle microfiber towel instead.
Recommend Product Ranges
Revitalising cool blonde care.
Daily gentle shampoo the removes build up and pollution while instantly neutralising brassy, yellow tones.
Dedicated colour-treated hair shampoo that helps lock in colour while preserving hair's smoothness and shine.
A dedicated shampoo for colour-treated hair that takes colour care beyond just anti-fading, offering up to 8 weeks of colour protection*. Helps lock in colour while preserving hair’s smoothness and shine.
With Metal Purifier to protect hair from harmful metals present in water
Additional anti-oxidants to improve protection against free radicals
For damaged colour-treated hair
Gentle to hair and skin
Committed to no animal testing**
*when using Structure+ Mask
Benifits
Up to 8 weeks of colour protection*
Vibrant shine
Stronger* hair
*when using Structure+ Mask
**when using Structure+ Mask vs. no treatment
Soothes the scalp while gently cleansing to minimize color fade, moisturizes and detoxes hair from color-distorting metals.
Benefits
- Gentle cleansing to minimize color fade*
- Color vibrancy for up to 10 weeks**
- 73% of consumers agree scalp comfort is improved after 1st use**
- Helps to detox hair from color-distorting metals
- Revitalized hair from first wash
*vs non-conditioning shampoo
**With regular use of Ultimate Color regimen from salon to home
***Based on external consumer agreement study
How to use
Step 1: Apply to damp hair and scalp, and lather.
Step 2: Massage, rinse and repeat if desired.
Step 3: Follow with the Wella Professionals Ultimate Color Conditioner or Miracle Leave-in Mask.
Color vibrancy and revitalized hair, 3-in-1 formula moisturizes, provides UV protection and up to 4x more resistance to breakage.
Benefits
- Helps to avoid washing color away
- Shinier hair*
- Lightweight hair feel
- Up to 4x more resistance to breakage
- Acts as a hair shield for color protection
- Patented technology
- Formulated with Metal Purifier, Glycine and B5
- Dermatologically tested
- Free of animal derived ingredients
- UV protection
- Color safe
How to use
Step 1: Wash hair with the Wella Professionals Ultimate Color Shampoo and Conditioner (if your hair needs additional detangling).
Step 2: Apply 1-2 pumps to damp hair.
Step 3: Leave for 30 seconds before styling as usual. Do not rinse.
